Event Branding

Saint Paul Thrift Fair is a city-wide vintage fair with pre-loved items from several local vendors. With black and white imagery featuring technology from decades past, and a monochromatic color palette, the brand identity is classic and timeless. The vintage feel of the distressed logo and film grain effect are paired with a simple, sans-serif font to connect the brand to the modern era. The promotional materials also utilize a quirky, offset serif font to mimic the one-of-a-kind items you will find at Saint Paul Thrift Fair.